|We keep saying that the San Diego Skills Symposium has something for everyone, and it does! Where are you on your learning journey? What skills do you need for continuous improvement? What should you be signing up for? The following provides some insights on what you could learn and where courses lie on the continuum of experience. But many overlap, so don’t let us define or limit your journey – choose the courses that best fit where YOU are and what YOU need.|
|Course and Audience||Some of the things YOU will learn in these courses|
|If you are new to the P2 field or want a refresher…|
|IAP2 Foundations Planning
Planning – 3 Days
Techniques – 2 Days
|If you are experienced in delivering P2…|
|Social Media and P2
|IAP2 Emotion, Outrage and Public Participation
|Designing for Diversity
|Building the Trust for Civil Communication
|Evaluating & Measuring P2
|If you have been delivering good P2 for quite a while…|
|When Things Go Sideways
|Wherever you are in your P2 learning journey, plan to join us for these highly interactive and participatory courses.|
IAP2 USA is pleased to announce the launch of our new online training courses. This is an exciting opportunity for you to update your professional skills — in collaboration with colleagues and without leaving your office.
These courses are designed to support ongoing learning, and are more than a set of worksheets or templates. They include videos, exercises, interactive multimedia examples, case studies, interaction with fellow participants and your trainer, and more.
The best online learning goes beyond the content. Our trainers teach skills and knowledge in a way that connects to your goals, hopes, and values AND demonstrates how these connect to your work and world.
Welcome to Virtual Training @IAP2 USA!
Choosing the Right P2 Tools
This course focuses on the critical and oft-neglected professional development “zone” between process design and detailed instructions on specific techniques – that space where practitioners and decision makers decide which tools and techniques to employ.
Too often those decisions are based on the practitioner’s experience or comfort with a particular technique, a project lead or decision maker’s new favorite tool, fears about stakeholder influence or conflict, and so on. While there are always demands and constraints on choices, this course offers a more thoughtful and efficient approach to wisely choose tools and techniques to support stakeholder engagement, meet your project and engagement objectives, and account for key variables including schedule, budget, opportunities, and risks.
Who should take this course? What are the learner outcomes? Got questions? Read more!
October 31 through November 11
LIVE SESSIONS: Thursday, November 3 and Thursday, November 10, 1:00-3:00 pm US Central
December 5 through December 16
LIVE SESSIONS: Wednesday, December 7 and Wednesday, December 14, 1:00-3:00 pm US Central
What is involved? This course will be delivered in a mixed format with two live sessions, some offline preparation, and an open-source resource directory of materials and links.
Price: IAP2 Members – $99.00 (USD) – For members of IAP2 USA, the IAP2 Affiliates, and members of the IAP2 Federation. International Members, should contact firstname.lastname@example.org for the registration code. Non-Members – $109.00 (USD)
Deliberative Forums – A Deep Dive
What kind of tools and techniques do you use in your P2 processes? Are you keen to learn about a deep, rich conversational process that allows for critical thinking and productive discussion that results in a decision all while bringing participants together to jointly explore the pros and cons of a variety of alternatives? This course is intended to provide you with a comprehensive, in-depth understanding of how to design and implement a deliberative forum all while complementing and building on the content introduced in the IAP2 Foundations for Public Participation course.
Who should take this course? What are the learner outcomes? Got questions? Read more!
Dates: November 9 through December 12
LIVE SESSIONS: Tuesday, November 15, 11:00 am – 12:30 pm Eastern Friday, December 2, 12:00 – 1:30 pm Eastern
What is involved? Week 1, participants will complete course activities on their own with formal online support. In Week 2, a live session with all participants will take place on Tuesday, November 15, 11:00 am – 12:30 pm Eastern. Week 3 will also provide a live session on Friday, December 2, 12:00 – 1:30 pm Eastern. In Week 4, like Week 1, participants complete course activities on their own with formal online support.
Price: IAP2 Members – $139.00 (USD) – For members of IAP2 USA, the IAP2 Affiliates, and members of the IAP2 Federation. International Members, should contact email@example.com for the registration code. Non-Members – $169.00 (USD)
Give your career a boost –
Get Certified by IAP2
Prove to your customers, employers, clients, or co-workers that you are a skilled and knowledgeable p2 practitioner. Many of us work in professional isolation, surrounded by other sorts of professionals like engineers, health care specialists, educators, or environmental scientists. When they question our professional judgment, we wonder, how can I prove that I know what I am doing?
Get Certified! Architects do it, engineers do it, facilitators do it, and public relations specialists do it. The idea is hardly new. Here is an example from another profession, the American Institute of Certified Planners (AICP), which certifies planners. Their website reads:
“The most recent APA/AICP Planners Salary Survey shows that certified planners earn more than non-certified planners, even when experience and responsibility are considered. It also opens more career opportunities, and can enhance a planner’s professional credibility.”
The same website goes on to note:
“Planners with an AICP certification have the academic qualifications, relevant work experience, and mastery of essential skills required to serve communities effectively. Hiring a certified planner demonstrates your commitment to the highest standard of ethical practice.”
Until 2015, no professional organization offered this type of rigorous vetting for Public Participation Practitioners (P2 Practitioners). The time is now, the opportunity is here, IAP2 USA now offers professional certification! IAP2’s certification program will do for P2 Practitioners what AICP has done for planners.
What exactly is professional certification? Professional certification entails independent verification by a panel of expert peers that a candidate has the qualifications to perform against a set of standards developed by the profession. Candidates can’t just brag about what they know and can do. Practitioners have to prove it by completing an assessment and demonstrating that they meet the core competencies required to do quality public participation work.
“I already took the IAP2 training. Why am I not certified?” Taking a training program, no matter how rigorous and well designed, does not provide validation of a candidate’s capability of using the information taught in a training program without formal testing and assessment.
IAP2’s Foundations Program is a 5-day training developed by practitioners for practitioners and covers the basic, essential information and skills all practitioners need to design, implement, and evaluate an effective public participation program. One of the reasons the Foundations program was renamed – from Certificate training – in 2014 was to avoid this misconception about “certification.” IAP2 USA has adopted this training because it covers the basic principles, information, and essential skills that are necessary for effective and ethical work in our field. There is no other training program that covers that material. For that reason, IAP2 USA’s Professional Certification program includes a pre-requisite of having completed the Foundations training program. Taking the training is a good start, but it is not enough. Certification can be earned after that training has been put into practice – much like a doctor doing a residency program.
The Certification Program is much more than a 5-day training program. It is based on a set of core competencies, developed in consultation with IAP2 members from around the world. It entails a three-step process designed to evaluate candidates’ performance against those core competencies. Submission of an application and portfolio of work products allows candidates to document prior work. Development of a response to a case study allows candidates to demonstrate their ability to perform P2 work. Finally, candidates have the opportunity to demonstrate a set of skills that are hard to verify using only written evidence at an in-person Assessment Center. These three steps provide the proof that candidates have what it takes to earn the highest credential for working in our field.
You can do it! Get Certified!
Raise the standards for the field of public participation and do your part to improve the practice. Those who achieve certification are a reflection on IAP2. Like a Good Housekeeping Seal of Approval, the professional certification program provides tangible evidence that IAP2 USA as an organization stands behind those who are certified and documents the organization’s confidence that they are capable of delivering public participation work that meets the highest standards and adheres to the ethical principles and core values that guide IAP2.
Please visit the IAP2 USA Certification webpage for further information about this new program. And if you are excited to have the body of your work evaluated, please submit an application by May 26 to be eligible for the next Assessment Center!
IAP2 USA Skills Symposium, February 21-25, 2016 in San Diego
|We have enjoyed speaking with many of you over the last few weeks about the Symposium and it has been great to see so many registrations – YEAH! But, we are also aware that some of you still have to make the case, whether to justify your personal expense or to convince an employer that you should be attending. We’ve provided quite a bit of information—check out all of the course information by clicking on the “Learn More” links on the website—but we want to do more. So, we have gone back out to our trainers and requested some additional materials. We are still getting trainer updates, but wanted to share what we have received (below).
PLEASE NOTE: Our Symposium courses do have a minimum and maximum registration. We will be reviewing all registrations at the end of day on January 22 to determine which courses will proceed. If you have a course you want to take, don’t delay–register now, even if you have to pay a little later.
DEADLINE FOR SYMPOSIUM HOTEL RATES: The deadline for the Symposium at the Bahia Resort Hotel is almost here. January 22 is the last day to get the IAP2 USA rate of $139/night. If you think that you will be joining us make sure to book your room as soon as possible. Don’t forget, the Bahia is offering these great rates before and after the Symposium—so do a little work and a little relaxing!
|Designing as if Stakeholders Matter
In our first video segment, course developer Anne Carroll provides an overview of how Designing as if Stakeholders Matter will help you learn how to design meaningful engagement projects that successfully reach out to and hear from the full spectrum of stakeholders for that project.
Dialogue Partners consultant Erin Pote shares how More Tools for your Community Involvement Toolbox will give you innovative new tools and techniques to use in your P2 practice.
|IAP2 Foundations in Public Participation
IAP2 Licensed trainer Barbara Chappell shares how the IAP2 Foundations in Public Participation course will help you design engagement processes to bring communities and decision makers together in effective ways.
|Emotion, Outrage & Public Participation will
Course developer Stephanie McCallum describes how Emotion, Outrage & Public Participation will help you move people from rage to reason and engage stakeholders in building consensus for better decisions.
|The Skills Symposium is fast approaching. Don’t miss out on this fabulous lineup of training opportunities!|
Join trainers Barbara Chappell & Alan Beattie for one or both of the IAP2 flagship public participation courses.
The experience can be transformative.
“This is valuable training for anyone working in the Communications/Public Relations industry because so much of this knowledge is assumed or taken-for-granted, especially by decision-makers. This course applies a professional rigour and framework to these endeavours that can help either avert disaster or maximise outcomes.”
—Course participant, December 2015
“By far the best training I have attended in my 17-year public service career.”
—Course participant, May 2015
The Planning module includes theory sessions to help participants develop an understanding of public participation and prepare them for the application of the theory to practice.
The Techniques module breaks down specific methods including World Café, Interviews, Revolving Conversations, Deliberation, and Advisory Groups. You’ll leave armed with a wealth of reference material, IAP2 tip sheets, and the ability to select appropriate procedures for each new project. Planning is a prerequisite to Techniques.
Participants in the Planning Module will learn to:
- Develop an understanding of values based public participation
- Prepare a public participation plan based on a clear understanding of the decision under consideration and the role the public may play in the decision process
- Develop an understanding of how to set engagement and communication objectives and assess the associated risks
- Develop an awareness of a range of public participation techniques
- Determine how to select techniques to meet engagement and communication objectives
- Review, monitor and improve public participation practices
Participants in the Techniques Module will learn to:
- Understand key characteristics of a wide variety of traditional and emerging techniques and technologies
- Asses and select techniques to meet identified public participation objectives
- Modify and combine techniques to meet various objectives and circumstances
- Determine the skills and resources needed to use different techniques effectively
Participants will receive a certificate of course completion.
Learn to design and implement inclusive engagement processes!
Inclusion matters, but many of us didn’t learn how to “do” inclusive engagement and are learning on the fly. This is your chance to get caught up with authentic best practices to improve your reach and results.
Join Anne Carroll, co-owner of Carroll Franck & Associates and IAP2 USA board member, for a two-day exploration of designing public engagement processes with stakeholders at the center.
You’ll have the opportunity to:
- Become aware of the spectrum of diversity and understand what happens when engagement doesn’t account for that dimensionality
- Recognize the value and critical importance of bringing multiple perspectives to complex issues
- Learn how to define clear objectives for increasing and deepening diversity within public engagement efforts
- Explore underrepresentation, how to recognize and explain it, and what to do to correct it
- Develop ethical and effective approaches and techniques for supporting and engaging diverse participants
- Gain experience in stakeholder identification and appropriate participation tools
- Understand how to evaluate and redesign during implementation
- Know how to carry forward into their work the learnings that emerge from this session
Add inclusive design to your public participation toolbox to create public participation projects with reach and results!
Brenda Pichette, of the IAP2 Certification Task Force, explains why having a “Certificate” or attending the “Certificate Course” is not the same as being “Certified”.
Let’s bring some clarity to all of this. As P2 professionals we are starting to see IAP2 Certification as pre-requisites for jobs and for requirements in RFPs. That’s awesome: the public participation world out there is starting to recognize IAP2 as the standard-setter for the practice of P2. IAP2 has been developing and setting standards for the practice of public participation for more than twenty years. Yes, twenty years!
So here is where we are at. The five-day IAP2 “Certificate Program” (now called the Foundations course) offers you a “Certificate of Attendance”, but that is not the same as being “certified”. That’s because to date there has been no form of assessment to confirm that participants have the ability to apply knowledge and skills covered in the training, and attending the Foundations course cannot cover all the essential competencies in one short week. Again, attending the Foundations Course is not certification.
What is Certification?
Certification is a credential bestowed on an individual who can demonstrate that they have the essential competencies necessary for a profession. Certification requires successful completion of a formal assessment program to confirm an individual’s knowledge and skills. Certification identifies that an individual is qualified to perform a job or task and serves as a professional reference.
Certification often requires completion of specified courses, passing an exam, and/or assessment by an independent panel. Certification is not accreditation or licensing. Those processes have different purposes.
IAP2 is developing a Certification Program and once you successfully complete the 3 part assessment you will be certified. The IAP2 Foundations Program is a knowledge prerequisite for the Certification Program. The Foundations Program demonstrates basic understanding of the important principles and aspects of public involvement, as practiced by IAP2.
Professional certification will recognize the many individuals who already possess the essential competencies of a P2 practitioner – and provide an achievable goal for people joining our profession. If you haven’t already, please visit the webpage on the Certification Task Force. There, you can watch the webinars that have been developed to help you understand the program, the development and assessment process.
And please …
PLEASE SPREAD THE WORD AND HELP US EDUCATE THE P2 WORLD ABOUT THIS. A certificate of attendance does not equate to certification.